2 Tips to Connect with More Families on Facebook
Author: Lisa Nielsen
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More and more educators and schools are using Facebook to connect with families. However, they might not be connecting with as many families as possible if they are not ensuring they are posting inclusive content. This is particularly important in places like New York City which serves a population where 20% of students have disabilities. About half of the population speaks a language other than English at home according to census bureau data.
Posts should be written below a grade 9 level. This is so the content can be more accessible for those with cognitive or neurological issues. It is also because plain language translates more accurately than complex language.
Add alt text to your images so that those using screen readers know what is is your image. Here is how:
For New Photos
1) Select “Edit Photo”
2) Click “Alt text” and enter text
For Existing Photos
1) Click on the picture in the post.
2) Select “Options” under the picture.
4) Select “Override generated text.”
Checking Photos for Alt Text
To see if a photo has alt text follow these steps.
1) Right click on the photo and select “inspect.”
2) When you are in the inspect screen click accessibility and see what words come up for image.
What do you think? Will you incorporate these tips into past and future Facebook posts?