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Balanced scorecard is a management system that enables organizations to clarify their vision and strategy and translate them into action. Balanced scorecard adds non-financial measures (Internal Business perspective, Innovative and Learning Perspective and Customer perspective) to financial ones.

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⏱️ 𝑻𝒊𝒎𝒆 𝑺𝒕𝒂𝒎𝒑 ⏱️
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0:00 – Introduction
00:25 – What is Balance Scorecard ?
02:29 – 4 Perspectives of the Balanced scorecard
03:34 – Financial Perspectives
05:22 – Customer Perspectives
06:54 – Internal Business Perspectives
08:09 – Learning and Growth Perspectives
09:30 – Pitfalls in Balance Scorecard
10:12 – Ideal Case in Balance Scorecard

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