Be a Lightening Rod: Beginner’s Guide to Public Speaking, Become a master of communication.

Most of us talk to people every day. Thus, it is easy to dismiss ‘speaking’ as a talent-less capability. However, nothing could be further from the truth. As humans, we often admire those who can speak in a way that seems effortless yet brilliant. We are naturally attracted to it. Effective communication is how great leaders find themselves unyielding support; how great agents negotiate amazing deals; and how master salesmen sell ice to a snowman. It can make the difference between acceptable and amazing. The cool thing about communication is that anyone can learn to do it effectively. The even cooler thing about it is that few people ever will, which makes those who do master it all the more special. Learn to unlock the skill of effective communication and you’ll likely find it creates opportunities you never would have imagined possible. Become the lightening rod that attracts the room’s attention and energy.

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